Rachel leads the strategy, storytelling, and systems that bring the MedMatch brand to life. With a background spanning marketing, brand management, operations, and project coordination, she brings a unique ability to connect big-picture ideas with the processes needed to make them work.
Rachel’s role extends beyond traditional marketing. She helps build the frameworks, resources, workflows, and brand standards that allow MedMatch to deliver a consistent experience as it grows into new communities. From physician-facing resources and community guides to partnerships, content strategy, and internal systems, her focus is creating tools that are both meaningful to the people MedMatch serves and scalable for the teams delivering that experience.
At the heart of her work is a belief that thoughtful communication and thoughtful systems go hand in hand—helping MedMatch make an unfamiliar transition feel clearer, more personal, and more connected.